In Disney, all Cast Members (employees)
need to follow four Disney Quality Standards, which are safety, courtesy, show
and efficiency.
Safety
Same as other service company, the first
priority of Disney is to ensure guests’ and fellow Cast Members’ safety. In the
Disney University, Cast Members will learn safety procedures to keep guests and
themselves safe. Disney keeps exploring some innovative ways to enhance safety
by using technology. For example, the F&B operators created 11 colorful
icons that describe some important safety concepts in the kitchen.
Courtesy
All Cast
Members respect, appreciate and value every guests and treat them as VIPs.
Service is provided from the standpoint of guests that the quality is above
guests’ expectations.
Show
It means Deliver flawless and professional
presentations every day. For example, the painting in the hotel room keeps the
fantasy image in the guest’s mind around the clock.
Maintain a clean, neat and organized work
location. Disney always assign cast member to clean the park to ensure the ‘stage’
is clean and good looking.
Efficiency
The notice board located at the lobby of
hotel shows varies of information including the opening hours of park, weather
and other useful information. That design can assist cast member and guest to
know the latest information in a short time.
Fast Pass System: Customer don’t need to wait
for a long queue. They can obtain a fast pass from the machine and come back at
the specific time. It save guest’s time and reduce a long queue. This
arrangement can achieve Efficiency of Disney Quality Standards.
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