One of the example is:
Accor
In June 2014,Accor exceeded 1,400 franchised hotels, confirming the accelerated worldwide franchise development .
This preliminary step gives the franchise developer an overview of project. Further exchanges between you and the franchise development team will enable them to determine whether your hotel is suitable for one of their brand’s networks. Next, the contract is drawn up. Lastly, our dedicated teams of high-qualified professionals will accompany the new hotel throughout the period between the signature of the contract and the opening of your hotel under an Accor brand to ensure a smooth, stress-free transition
Source: http://www.accor.com/en/franchise-and-management/our-contracts/franchise-agreement.html
Intercontinental Hotel Group
For Franchising,This is the largest part of their business: 4,001 hotels operate under franchise agreements.
They offer personalized support and training initiatives to fine tune the
hotel for peak performance through programs like their Revenue
Management which uses calibrated forecasting tools to optimize
reservation pricing for hotel.
For Managing, they manage 722 hotels worldwide. They own 9* hotels worldwide (less than 1% of portfolio).
Source:
http://www.ihgbusinesssource.com/
http://development.ihg.com/development-contracts
Starwood Hotels
There are Franchising operation and management service. They provide support in different procedures. For example, Starwood's centralized procurement services program - voluntary for our
franchise licensees - generates significant savings across all brands.
Through multi-scale partnerships and proprietary technology, Starwood
leverages its global strength to lower the cost of goods while
implementing efficient inventory management and buying practices.For the training after franchising, they give employees the framework to deliver on the brand
promise, providing an experience that turns first-time guests into loyal
customers. Comprehensive training for associates provides a clear
understanding of the behaviors and skills necessary to deliver the brand
promise, while manager training focuses on leading and building a
branded guest service culture.
Source:http://development.starwoodhotels.com/development_opportunities/franchised
沒有留言:
張貼留言